Lead UX Designer

My Impact

150% increase

in registration access

By redesigning site architecture

40 hours/month

saved by field agents

By simplifying core flows

12 hours/month

saved by Sales Managers

By automating reporting in Salesforce

Company Overview

Verizon Business is a division of Verizon that provides services and products for Verizon's business and government clients.

Verizon Partner Program is a business initiative that allows companies to sell Verizon services like wireless, wireline, cloud, and security solutions to their customers by partnering with Verizon.

Methodologies

  • User experience strategy

  • Information architecture

  • Site maps

  • User journey mapping

  • Concept validation

  • User acceptance testing

  • Solution sketching

  • High-fidelity mockups

  • Wireframes

  • Wire flows

  • Remote user research

  • Customer feedback

Partner Program Redesign

The Project

Streamline the site content and improve the registration process for the Verizon Partner Program website.

My Impact

  • Increased registration paths 150%, from 9 to 20

  • Swiftly delivered solutions by leveraging Salesforce Lightning Design System and Verizon design systems

My Contributions

  • Screens: Home screen, program and partner types, program registration

  • Assessed usability of current user flows by using Jakob Nielsen’s 10 Usability Heuristics

  • Assessed information architecture and interactions of current partner program website

  • Presented recommendations for increasing paths to registration

  • Revised information architecture by mapping user flows in FigJam

  • Redesigned revised partner program user flows, interactions, and mockups in Figma

  • Produced clickable prototypes for usability testing in Rapid Iterative Testing Environment (R.I.T.E.)

Partner Login: Before and After

Field Sales Tool

The Project

Create a sales tool for use in the field by Verizon Business Partners that streamlines and improves upon the current process.

My Impact

  • Saved sales agents over 40 hours per month

My Contributions

  • Screens: Product catalog, product lists, product details, shopping cart, checkout, payment

  • Mapped current user journeys and user flows for key sales experiences

  • Conducted user research with key stakeholder users to understand current processes and pain points

  • Performed task analysis on current user flows, differing systems, and overall system performance'

  • Consolidated disparate systems, logins, and tasks into single, secure, login-less user flow

  • Designed responsive desktop and mobile mockups and user flows for proposed sales flow in Figma

  • Produced clickable prototype for usability testing in Rapid Iterative Testing Environment (R.I.T.E.)

back to top

Partner Program Report Automation

The Project

Automate sales and membership reporting for the Verizon Partner Program.

My Impact

  • Saved managers over 12 hours per month

Contributions

  • Sales and Membership Reporting: Sales dashboard, sales details, membership dashboard, membership details

  • Conducted user research with key stakeholder users to understand current processes and pain points

  • Automated report generation by designing Salesforce reporting data visualization mockups in Figma

  • Worked with Engineers to move reporting data from Microsoft Power Business Intelligence into Salesforce 

back to top